Wednesday, February 16
US/Eastern from 11 :00 AM to 11 :40 AM ( 40 mins )
[Welcome and Opening Keynote] Unlocking the Full Power of the Customer Experience
CX is one of the most exciting and dynamic areas of modern marketing, but what if we’re only scratching the surface of its potential? In this keynote address, we’ll discuss the transformational opportunity unlocked by a simple shift: understanding the importance of crafting long-term relationships with customers over short-term transactions. Inspiring tales of success and hard-earned lessons-distilled down to an actionable framework that helps us understand where the future is headed and how to lead our organizations forward.
You will learn:
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