Brad Schlachter is head of audience growth and engagement for Simpler Media Group. He brings more than 20 years of experience working for leading media, technology and entertainment organizations. Schlachter has served as the marketing lead for Motor Trend OnDemand, the world’s premier OTT automotive video destination, and a leader in on-demand content for automotive enthusiasts. He was the vice president of marketing at Hallmark Labs, the digital, direct-to-consumer arm of Hallmark Cards Inc., during the launch of its SVOD (subscription video on demand) service. Prior to his focus on media publications and OTT video services, he held various senior level positions in the interactive entertainment space for companies such as Major League Baseball, Disney, and Microsoft.