Future Ready CX: A Holistic Approach to Customer Experience Tools 

Adopt a holistic approach to your MarTech stack, and learn from our panel of leaders on the best practices to integrating your existing tools, selecting new tools right for today’s customers, and setting the bar for your business to be future ready - flexible, agile and customer intelligent.  Panelists will also share their lessons learned on garnering adoption -- a challenge many organizations are facing anew as their remote-by-necessity environments, created during the pandemic, are reconsidered for various future scenarios.

In this discussion, panelists will provide insights on: 

• Implementing a more complete, integrated, and holistic set of customer experience tools
• Finessing your MarTech stack - how to get it done, even with resource challenges
• Taking a hybrid approach to your customer experiences, where to lean in and where to lean out as consumers’ environments continue to evolve
• Planning and metrics to help uncover maximum ROI