Founder & CEO
Real Story Group
In 2001, Tony Byrne founded Real Story Group (formerly CMS Watch), setting out to create a new kind of research and advisory firm, one that works only for enterprise technology customers who want the real story about digital marketing and customer experience technologies. Real Story Group’s research has become known for its technical depth, toughness and absolute neutrality. RSG now helps large enterprises make critical decisions about their omnichannel stacks.