Paul Roetzer

CEO & Founder

Marketing AI Institute

Paul Roetzer is founder and CEO of Marketing AI Institute, creator of the Marketing AI Conference (MAICON), and founder of PR 20/20, HubSpot’s first partner agency. He is the author of Marketing Artificial Intelligence, The Marketing Performance Blueprint, and The Marketing Agency Blueprint . As a speaker, Roetzer is focused on making AI approachable and actionable for marketers and business leaders. A graduate of Ohio University’s E.W. Scripps School of Journalism, Roetzer has consulted for hundreds of organizations, from startups to Fortune 500 companies.

PAUL'S SESSIONS

Thursday, May 19

US/Eastern from 12 :30 PM to 1 :00 PM ( 30 mins )

WATCH NOW

[Discussion] Breaking the Language Barrier: Connecting Humans and AI across the Conversation Gap

In human conversations, we learn by collecting and assessing information -- filtering out which data is most applicable to each interaction. With conversational AI, we’ve learned that technology is trained by the data added throughout the journey. In this panel, we’ll discuss how to provide your virtual assistant with information to help navigate across the human-machine divide.

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Paul Roetzer

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