Paige ONeill

Discover the strategies that define successful digital brands. Connecting with people matters more than ever in our increasingly digital world. What is the secret to delivering the best experience to each customer, every time? Join Sitecore CMO Paige O’Neill for an inside perspective on how brands can thrive in a world where everyone wants to feel special.

In this session you will explore:

• What it means to make human connections in our digital world
• Three key ways that human connections can power your CX and take it to the next level
• How data is a crucial player in connecting with customers in a deeper, more personal way, whether through personalization, automation, or predictive analytics

For years marketers have focused on key points in the customer journey – from when they start to explore, to when they buy and when they leave feedback. But in a digital experience economy, where more curious and demanding customers can get exactly what they want – instantly and effortlessly – it’s pivotal to show you understand and can respond to their needs.

In this session, Paige will reveal:

• How the emotions and feelings that customers take away from each moment are what matters most
• How leading brands are creating enduring memories, and 
• How they are winning their customers’ time, attention, and loyalty.