Nick Laidlaw

Chief Technology Officer
Voicify

Nick Laidlaw is co-founder and CTO for Voicify. He is part of a rare breed of technical executives who still knows how to work in the trenches while inspiring team members around him. He brings over twenty years of hands-on development and leadership experience in the marketing and advertising industry. Prior to Voicify, Nick was co-founder and CTO of Agency Oasis, a national digital advertising agency focused on web solutions. He helped to grow the agency over 16 years until it was acquired in 2016.

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Voicify   

Session

Demystifying the New Frontier of Voice Experiences

The rapid proliferation of voice and chat experiences, a la Alexa, Google Assistant and others, is forcing marketers and customer experience professionals to master a new kind of experience design, conversation UX, conversational content management and the next generation of analytics.

In this practical session we will use concrete examples and small group exercises to connect the dots from digital experience practices and tools to voice experience practices and tools, and get you started on strategic planning without undoing years of customer experience investments.

Tuesday, November 13, 2018

14:00 to 15:00

Artificial Intelligence & Data Layers

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