Gary Schoch

The last few months have been challenging in many ways. The pandemic has changed the way we work and live, which has highlighted not only the importance of digital transformation, but, also the fact that the journey is continuous.  Now more than ever customers are coming to businesses in a quest for knowledge to help solve the problems they are facing in their everyday lives.  To meet this challenge, we must continue to identify new ways of working and connecting with our customers to impart the knowledge within our organizations to those that need it most.  Join this session to hear how you can impart Knowledge through Digital Experience(s) to make the most of your existing investments.  We will investigate real-world examples and provide guidance on how you can continue on your path to DX excellence.

Organizations world-wide are moving more and more operations to digital - from engaging clients, to training employees, to building relationships with channel partners. Pulling together the right content, processes and applications, while protecting the most sensitive information can be challenging. During this session we will walk through some key strategies that you can employ in your business to identify sources of innovation and opportunity in your digital transformation initiatives. We will also discuss how you can take advantage of rich analytics generated from modern, cloud-native CDPs, and how identify new opportunities for growth from the powerful insights that can be derived through AI/ML.

In this session you will learn:

1. Key strategies to identify opportunities for growth and innovation

2. How organization are shifting, adapting, and innovating for digital transformation success

3. Critical cloud-native technologies to help create knowledge through data