Eduardo Moraes

Director of Digital Strategy & Technology

Cylogy

Eduardo Moraes is an experienced digital strategist with solid expertise built on delivering dozens of major web content management projects throughout his career. He has a deep understanding of the architecture and technical nuances of the major digital experience platforms on the market and has worked with customers in different countries including Canada, United States, Trinidad & Tobago, and Brazil. Eduardo has a Master’s degree in Technology Innovation Management from Carleton University in Ottawa, Canada. He has worked with many different CMS and DXP including the Sitecore Digital Experience Platform extensively since 2007 to deliver multiple internet, intranet, and extranet websites, including new implementations, upgrades, and migrations from other platforms.

EDUARDO'S SESSIONS

Wednesday, May 18

US/Eastern from 1 :30 PM to 1 :55 PM ( 25 mins )

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[Main Stage] Human-Centered Design Thinking for NextGen Customer Service

Providing customer service in a world where the new normal requires us to become even more digital demands us to rethink the methods we use. Design thinking techniques can help to brainstorm ideas to elaborate a technical roadmap plan to review the way you currently interact with your customers. Using exercises involving stakeholders in discussions about the current and desired states of a given product or service and how customers are supported, these techniques embrace human-centered design and a focus on tangible action items and outcomes. In this workshop, Eduardo Moraes will share Cylogy's experience on helping companies to better interact with their online communities, improve their content publishing processes and build more relevant digital experiences. Specifically:

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Eduardo Moraes

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