Workshop: Unleashing the Value of Globalization to Increase and Deliver Digital Experiences
Timing: Monday - 9:00 - 12:00
Delivering digital experiences globally is obvious…except when it’s not. You need to engage with customers quickly and deliver on local expectations effectively in an increasingly competitive digital age. This workshop will help you consider global digital strategy as it pertains to defining, planning and executing experiences across markets. Learn about shareable globalization “do’s and don’ts” and how to incorporate them in an actionable roadmap, a global content value chain, governance models to map and align business processes with performance indicators that make globalization efforts tangible and valuable.
Speaker : Bruno Herrmann