Workshop: The Right Way to Select Digital Experience Technology
Timing: Monday - 14:00 - 17:00
Location: Pacific 1
This fast-paced workshop will give you the inside scoop on how to match your unique needs to the right digital experience and MarTech marketplaces and vendors. Delivered by specialists from hard-hitting independent analyst firm Real Story Group, you'll learn about how to distinguish among features, architectures, cost and ecosystems to assess how you can underpin your digital strategy with the best-fitting tools for your needs. Come away with a firm understanding of the major pros and cons of the key players and a proven methodology for technology selection.
Speaker : Tony Byrne