Keynote: The State and Future of Digital Customer Experience
Timing: Wednesday - 9:00 - 10:30
Location: Atlantic Ballroom
Using concepts from his latest book, X: The Experience When Business Meets Design, Brian will take a deep dive into human-centered design, empathy and the importance of creating meaningful and memorable experiences with customers who are and are not like you. Getting to know your connected customers, aka “digital narcissists” as he lovingly refers to them, at a deeper level will create a unique and differentiated experience.This keynote reveals how to rethink digital experience design beyond legacy with a real world example of the personal journey we can all take to blaze new trails forward.
Speaker : Brian Solis