Nov 14-16, 2016
Chicago, IL
Nov 14 -16, 2016
Chicago, IL
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Scot Wheeler

VP, Marketing Insights

Leapfrog Online

Websites
Leapfrog Online

Scot oversees Consumer Intelligence and Business Analytics at Leapfrog Online, leading a team of performance and trend analysts. Scot is also an Adjunct Lecturer in Digital Analytics, and Marketing Research & Statistics at Northwestern University’s Medill School Integrated Marketing Communications Master’s Degree Program. A book based on Scot’s Digital Analytics course titled Architecting Experience: A Marketing Science and Digital Analytics Handbook for Optimized Digital Experience Delivery was published by World Scientific Press in the fall of 2015.
Sessions:
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